Creating a distinctive brand is essential when you know that are 80 millions small and medium business pages on Facebook alone? It makes you feel lost in a very crowded ocean. Your way to stand out is to create a distinctive brand, not forgetting to add your uniqueness to the equation you are the most unique element in your brand so don’t hesitate to add yourself to the branding mix!
A brand is more than pretty fonts and colours. Your audience will connect to the story of why your brand exists, the purpose behind it and who you want to serve.
You might still wonder why should I have a brand I already have a business, I am sorry to say a business is not enough anymore!
Having a personal brand is critical for your business
12 benefits of creating a distinctive brand!
- You are clear on who you serve
- You provide a solution to your ideal’s client problem
- You have a message and values you can share and speak about
- It’s not only about selling, you’re telling a story and connecting at an emotional level
- You are not afraid to go niche
- You are what makes your business unique
- You are making a difference with your brand and so are your customers
- You stand out as an expert
- You provide a client experience
- You engage and inspire
- You build trust
- You are not for everyone
The list could go on. I’m very passionate about of branding, branding is like decorating your house, your boutique to give the right message to your ideal audience straight away.
Having a distinctive brand doesn’t mean that the work is done though, you still have to go out there and promote yourself, tell people about what you do and serve your audience with a lot of free content.
What I am saying is that with a distinctive brand, you will be spot on about who your ideal client is, how to speak to them, where you can reach them via guest blogging, collaboration, public speaking or else. Your brand is the foundation from where you can develop and grow your business, with the aim of creating a tribe of people who know, love and trust you ready to buy from you!
How does branding make you feel, are you still struggling to get what branding is? I’m here to help you sort out the struggle and stand out with an amazing brand!
TRANSFORM YOUR BUSINESS INTO your PERSONAL BRAND IN A DAY
Online 1-to-1 workshop
We work on your WHY, why does your brand/ business exist? We set an action plan for the launch of your brand.
We define your ideal audience, your offering, problem + solution.
We art direct your brand style + images through creative direction. Ideas to create your visual content
We work on your CONTENT MARKETING and promotion. Useful tools to automate your business.
Ready to do the work by yourself? Buy From Business to Brand Online Course